Market Research Analyst and Marketing Specialist Salary Information in Alabama

The average annual and hourly salaries for market research analysts and marketing specialists in the state of Alabama are shown in Table 1 and Table 2, respectively. The comparison of the salary statistics of market research analysts and marketing specialists among Alabama metropolitan areas is shown in Table 3. The salary statistics are based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2016 and published in April 2017 [1].

Table 1 & 2. Annual & Hourly Salary of Market Research Analysts and Marketing Specialists in Alabama

Percentile BracketAverage Annual Salary
10th Percentile Wage
$30,330
25th Percentile Wage
$39,650
50th Percentile Wage
$54,330
75th Percentile Wage
$74,440
90th Percentile Wage
$99,040

Table 1 shows the average annual salary for market research analysts and marketing specialists in Alabama in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $99,040. The median (50th percentile) annual salary is $54,330. The average annual salary for the bottom 10 percent is $30,330.

Percentile BracketAverage Hourly Salary
10th Percentile Wage
$14.58
25th Percentile Wage
$19.05
50th Percentile Wage
$26.12
75th Percentile Wage
$35.79
90th Percentile Wage
$47.62

Table 2 shows the average hourly salary for market research analysts and marketing specialists in Alabama in 5 percentile scales. The average hourly salary for the 90th percentile is $47.62. The median hourly salary is $26.12. The average hourly salary for the bottom 10 percent is $14.58.

Salary Trend (2012 to 2016)

The following table and chart show the trend of the median salary of market research analysts and marketing specialists from 2012 to 2016.

YearMedian SalaryYearly Growth4-Year Growth
201654,330-1.51%2.65%
201555,1501.78%-
201454,1702.44%-
201352,850-0.08%-
201252,890--

Table 3. Median Annual Salary of Market Research Analysts and Marketing Specialists in Alabama Cities

Table 3 shows the median annual salary of market research analysts and marketing specialists in some Alabama cities and metropolitan areas. We note that the median annual salary of market research analysts and marketing specialists in state of Alabama ranges from $38,720 to $64,590. The highest paying area for market research analysts and marketing specialists in Alabama is Decatur with a median annual salary of $64,590. The second highest paying city/area in Alabama State is Birmingham-Hoover (mean annual salary $57,930). The lowest paying area is Auburn-Opelika with a median annual salary of $38,720.

Cities/Areas Median Annual Salary
Decatur
$64,590
Birmingham-Hoover
$57,930
Montgomery
$56,260
Florence-Muscle Shoals
$56,020
Mobile
$54,600
Huntsville
$51,770
Southeast Alabama nonmetropolitan area
$51,270
Tuscaloosa
$50,780
Dothan
$47,110
Southwest Alabama nonmetropolitan area
$45,750
Northeast Alabama nonmetropolitan area
$44,020
Auburn-Opelika
$38,720


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