The annual and hourly salary statistics of market research analysts and marketing specialists in San Jose-Sunnyvale-Santa Clara, California are shown in Table 1 and Table 2, respectively. The wage data of market research analysts and marketing specialists in San Jose-Sunnyvale-Santa Clara is based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2017 and published in April 2018 .
|Percentile Bracket||Average Annual Salary|
|10th Percentile Wage||$32,710|
|25th Percentile Wage||$62,530|
|50th Percentile Wage||$101,940|
|75th Percentile Wage||$142,470|
|90th Percentile Wage||$168,900|
Table 1 shows the average annual salary for market research analysts and marketing specialists in San Jose-Sunnyvale-Santa Clara, California in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $168,900. The median (50th percentile) annual salary is $101,940. The average annual salary for the bottom 10 percent earners is $32,710.
The table and chart below show the trend of the median salary of market research analysts and marketing specialists from 2012 to 2017.
|Year||Median Salary||Yearly Growth||5-Year Growth|
From Table 3 we note that with a median annual salary of $101,940, San Jose-Sunnyvale-Santa Clara is the highest paying city for market research analysts and marketing specialists in state of California, followed by San Francisco-San Mateo-Redwood City (median annual salary $86,820). In comparison, the median annual salary of market research analysts and marketing specialists in San Jose-Sunnyvale-Santa Clara is 14.8 percent (14.8%) higher than that in San Francisco-San Mateo-Redwood City.
|Cities/Areas||Median Annual Salary|
|San Jose-Sunnyvale-Santa Clara|| |
|San Francisco-San Mateo-Redwood City|| |
|San Francisco-Oakland-Fremont|| |
|Oxnard-Thousand Oaks-Ventura|| |
|Santa Rosa-Petaluma|| |
|North Valley Region of California nonmetropolitan area|| |
|Santa Barbara-Santa Maria-Goleta|| |
|Santa Ana-Anaheim-Irvine|| |
|Los Angeles-Long Beach-Santa Ana|| |
|Los Angeles-Long Beach-Glendale|| |
|San Diego-Carlsbad-San Marcos|| |
|San Luis Obispo-Paso Robles|| |
|Yuba City|| |
|Santa Cruz-Watsonville|| |
|Riverside-San Bernardino-Ontario|| |
|El Centro|| |
|Mother Lode Region of California nonmetropolitan area|| |
|North Coast Region of California nonmetropolitan area|| |
|Northern Mountains Region of California nonmetropolitan area|| |