Market Research Analyst and Marketing Specialist Salary in Sector of Manufacturing

The salary statistics of market research analysts and marketing specialists in the industry sector of manufacturing are shown in Table 1. In Table 2 we compare market research analyst and marketing specialist salaries in different industries within the manufacturing sector.

Average Annual Salary of Market Research Analysts and Marketing Specialists

Percentile BracketAverage Annual Salary
10th Percentile Wage
$37,560
25th Percentile Wage
$50,230
50th Percentile Wage
$69,330
75th Percentile Wage
$99,700
90th Percentile Wage
$133,860

Table 1 shows the average annual salary for market research analysts and marketing specialists in the industry sector of manufacturing. The salaries are shown in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) market research analysts and marketing specialists is $133,860. The median annual salary (50th percentile) is $69,330. The average annual salary for the bottom 10 percent paid market research analysts and marketing specialists is $37,560.

Salary Trend (2012 to 2016)

The following table and chart show the trend of the median salary of market research analysts and marketing specialists in the industry sector of manufacturing from 2012 to 2016.

YearMedian SalaryYearly Growth4-Year Growth
201669,3301.10%2.57%
201568,570-0.12%-
201468,6501.25%-
201367,7900.35%-
201267,550--

Compare Market Research Analyst and Marketing Specialist Salary in Different Industries within the Manufacturing Sector

The average salaries of market research analysts and marketing specialists in 96 industries in the manufacturing sector are shown below. We note that within this industry sector, the salaries vary among different industries. The highest paying industry for market research analyst and marketing specialist occupations is the aerospace product and parts manufacturing industry with an annual salary $115,020. The lowest paying industry is the tobacco manufacturing industry (annual salary $44,420). For detailed market research analyst and marketing specialist salary information in a particular industry, use the links provided below.

Industry Name Median Annual Salary
Aerospace Product and Parts Manufacturing
$115,020
Computer and Peripheral Equipment Manufacturing
$104,310
Semiconductor and Other Electronic Component Manufacturing
$96,700
Computer and Electronic Product Manufacturing
$88,440
Transportation Equipment Manufacturing
$80,520
Navigational, Measuring, Electromedical, and Control Instruments Manufacturing
$78,030
Resin, Synthetic Rubber, and Artificial Synthetic Fibers and Filaments Manufacturing
$76,140
Communications Equipment Manufacturing
$75,200
Other Furniture Related Product Manufacturing
$74,140
Medical Equipment and Supplies Manufacturing
$73,740
Other Nonmetallic Mineral Product Manufacturing
$73,350
Agriculture, Construction, and Mining Machinery Manufacturing
$71,920
Manufacturing and Reproducing Magnetic and Optical Media
$71,770
Household Appliance Manufacturing
$71,410
Other Electrical Equipment and Component Manufacturing
$70,960
Commercial and Service Industry Machinery Manufacturing
$69,990
Basic Chemical Manufacturing
$69,970
Industrial Machinery Manufacturing
$69,900
Other Transportation Equipment Manufacturing
$68,630
Rubber Product Manufacturing
$68,520
Forging and Stamping
$68,490
Electrical Equipment Manufacturing
$67,640
Nonferrous Metal (except Aluminum) Production and Processing
$67,100
Petroleum and Coal Products Manufacturing
$66,690
Petroleum and Coal Products Manufacturing
$66,690
Electrical Equipment, Appliance, and Component Manufacturing
$66,590
Converted Paper Product Manufacturing
$66,360
Miscellaneous Manufacturing
$65,870
Other Fabricated Metal Product Manufacturing
$65,540
Pharmaceutical and Medicine Manufacturing
$65,400
Audio and Video Equipment Manufacturing
$65,190
Machinery Manufacturing
$65,120
Other Chemical Product and Preparation Manufacturing
$65,010
Plastics and Rubber Products Manufacturing
$64,500
Chemical Manufacturing
$64,490
Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing
$64,060
Plastics Product Manufacturing
$63,700
Primary Metal Manufacturing
$63,430
Paper Manufacturing
$63,390
Grain and Oilseed Milling
$63,030
Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing
$62,750
Hardware Manufacturing
$62,490
Boiler, Tank, and Shipping Container Manufacturing
$62,260
Office Furniture (including Fixtures) Manufacturing
$62,160
Other General Purpose Machinery Manufacturing
$61,950
Motor Vehicle Parts Manufacturing
$61,760
Apparel Manufacturing
$61,460
Fabricated Metal Product Manufacturing
$61,400
Cut and Sew Apparel Manufacturing
$61,200
Engine, Turbine, and Power Transmission Equipment Manufacturing
$61,130
Metalworking Machinery Manufacturing
$61,100
Soap, Cleaning Compound, and Toilet Preparation Manufacturing
$60,650
Apparel Accessories and Other Apparel Manufacturing
$60,440
Electric Lighting Equipment Manufacturing
$60,280
Seafood Product Preparation and Packaging
$60,230
Paint, Coating, and Adhesive Manufacturing
$60,210
Animal Food Manufacturing
$59,750
Dairy Product Manufacturing
$59,700
Leather and Allied Product Manufacturing
$59,400
Other Leather and Allied Product Manufacturing
$58,870
Other Food Manufacturing
$58,860
Architectural and Structural Metals Manufacturing
$58,840
Nonmetallic Mineral Product Manufacturing
$58,710
Furniture and Related Product Manufacturing
$58,610
Turned Product and Screw, Nut, and Bolt Manufacturing
$57,890
Food Manufacturing
$57,560
Cutlery and Handtool Manufacturing
$57,500
Textile Furnishings Mills
$57,460
Bakeries and Tortilla Manufacturing
$57,290
Glass and Glass Product Manufacturing
$57,170
Alumina and Aluminum Production and Processing
$57,160
Other Miscellaneous Manufacturing
$56,450
Jewelry and Silverware Manufacturing
$55,470
Machine Shops; Turned Product; and Screw, Nut, and Bolt Manufacturing
$54,880
Beverage Manufacturing
$54,860
Beverage and Tobacco Product Manufacturing
$54,580
Textile Product Mills
$54,370
Other Wood Product Manufacturing
$54,190
Wood Product Manufacturing
$54,090
Clay Product and Refractory Manufacturing
$53,970
Motor Vehicle Body and Trailer Manufacturing
$53,810
Printing and Related Support Activities
$53,800
Printing and Related Support Activities
$53,800
Sugar and Confectionery Product Manufacturing
$53,730
Fruit and Vegetable Preserving and Specialty Food Manufacturing
$53,680
Household and Institutional Furniture Manufacturing
$53,100
Pulp, Paper, and Paperboard Mills
$53,040
Textile Mills
$53,030
Fabric Mills
$52,890
Machine Shops
$52,780
Household and Institutional Furniture and Kitchen Cabinet Manufacturing
$51,510
Other Textile Product Mills
$51,410
Cement and Concrete Product Manufacturing
$50,310
Animal Slaughtering and Processing
$48,980
Wood Kitchen Cabinet and Countertop Manufacturing
$46,250
Tobacco Manufacturing
$44,420

Data source: The national compensation survey conducted by the U.S. Bureau of Labor Statistics (BLS) in 2016 and published in April 2017 [1].



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