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Marketing Manager Salary in Sector of Retail Trade

The salary statistics of marketing managers in the industry sector of retail trade are shown in Table 1. In Table 2 we compare marketing manager salaries in different industries within the retail trade sector.

Average Annual Salary of Marketing Managers

Percentile BracketAverage Annual Salary
10th Percentile Wage
$55,350
25th Percentile Wage
$77,340
50th Percentile Wage
$114,950
75th Percentile Wage
$163,280
90th Percentile Wage
No Data

Table 1 shows the average annual salary for marketing managers in the industry sector of retail trade. The salaries are shown in 5 percentile scales. The average annual salary for the 75th percentile (the top 25 percent of the highest paid) marketing managers is $163,280. The median annual salary (50th percentile) is $114,950. The average annual salary for the bottom 10 percent paid marketing managers is $55,350.

Salary Trend (2012 to 2016)

The following table and chart show the trend of the median salary of marketing managers in the industry sector of retail trade from 2012 to 2016.

YearMedian SalaryYearly Growth4-Year Growth
2016114,9500.14%2.79%
2015114,790-0.82%-
2014115,7302.88%-
2013112,4000.59%-
2012111,740--

Compare Marketing Manager Salary in Different Industries within the Retail Trade Sector

The average salaries of marketing managers in 27 industries in the retail trade sector are shown below. We note that within this industry sector, the salaries vary among different industries. The highest paying industry for marketing manager occupations is the building material and supplies dealers industry with an annual salary $141,360. The lowest paying industry is the food and beverage stores industry (annual salary $76,880). For detailed marketing manager salary information in a particular industry, use the links provided below.

Industry Name Median Annual Salary
Building Material and Supplies Dealers
$141,360
Building Material and Garden Equipment and Supplies Dealers
$138,600
Other Miscellaneous Store Retailers
$136,740
Electronics and Appliance Stores
$136,200
Electronics and Appliance Stores
$136,200
Home Furnishings Stores
$127,450
Electronic Shopping and Mail-Order Houses
$122,990
Nonstore Retailers
$121,920
Clothing Stores
$120,060
Clothing and Clothing Accessories Stores
$119,510
Direct Selling Establishments
$114,720
Miscellaneous Store Retailers
$110,070
Furniture and Home Furnishings Stores
$109,300
Health and Personal Care Stores
$107,340
Health and Personal Care Stores
$107,340
Sporting Goods, Hobby, Musical Instrument, and Book Stores
$104,470
General Merchandise Stores
$103,620
Sporting Goods, Hobby, and Musical Instrument Stores
$101,440
Sporting Goods Stores
$100,300
Furniture Stores
$100,020
Automotive Parts, Accessories, and Tire Stores
$99,210
Grocery Stores
$96,240
Pharmacies and Drug Stores
$95,830
Automobile Dealers
$95,260
Motor Vehicle and Parts Dealers
$90,860
Other General Merchandise Stores
$89,950
Food and Beverage Stores
$76,880

Data source: The national compensation survey conducted by the U.S. Bureau of Labor Statistics (BLS) in 2016 and published in April 2017 [1].




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