Market Research Analyst and Marketing Specialist Salary Information in Iowa

The average annual and hourly salaries for market research analysts and marketing specialists in the state of Iowa are shown in Table 1 and Table 2, respectively. The comparison of the salary statistics of market research analysts and marketing specialists amongst Iowa metropolitan areas is shown in Table 3. The salary statistics are based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2016 and published in April 2017 [1].

Table 1 & 2. Annual & Hourly Salary of Market Research Analysts and Marketing Specialists in Iowa

Percentile BracketAverage Annual Salary
10th Percentile Wage
$32,690
25th Percentile Wage
$41,100
50th Percentile Wage
$54,140
75th Percentile Wage
$71,430
90th Percentile Wage
$90,740

Table 1 shows the average annual salary for market research analysts and marketing specialists in Iowa in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $90,740. The median (50th percentile) annual salary is $54,140. The average annual salary for the bottom 10 percent is $32,690.

Percentile BracketAverage Hourly Salary
10th Percentile Wage
$15.72
25th Percentile Wage
$19.76
50th Percentile Wage
$26.03
75th Percentile Wage
$34.34
90th Percentile Wage
$43.63

Table 2 shows the average hourly salary for market research analysts and marketing specialists in Iowa in 5 percentile scales. The average hourly salary for the 90th percentile is $43.63. The median hourly salary is $26.03. The average hourly salary for the bottom 10 percent is $15.72.

Salary Trend (2012 to 2016)

The following table and chart show the trend of the median salary of market research analysts and marketing specialists from 2012 to 2016.

YearMedian SalaryYearly Growth4-Year Growth
201654,1400.63%13.54%
201553,8004.26%-
201451,5104.10%-
201349,4005.24%-
201246,810--

Table 3. Median Annual Salary of Market Research Analysts and Marketing Specialists in Iowa Cities

Table 3 shows the median annual salary of market research analysts and marketing specialists in some Iowa cities and metropolitan areas. We note that the median annual salary of market research analysts and marketing specialists in state of Iowa ranges from $40,980 to $62,370. The highest paying area for market research analysts and marketing specialists in Iowa is Des Moines-West Des Moines with a median annual salary of $62,370. The second highest paying city/area in Iowa State is Ames (mean annual salary $57,580). The lowest paying area is Waterloo-Cedar Falls with a median annual salary of $40,980.

Cities/Areas Median Annual Salary
Des Moines-West Des Moines
$62,370
Ames
$57,580
Cedar Rapids
$53,090
Dubuque
$52,980
Davenport-Moline-Rock Island
$48,920
Iowa City
$47,010
Northwest Iowa nonmetropolitan area
$46,450
Southeast Iowa nonmetropolitan area
$45,830
Northeast Iowa nonmetropolitan area
$45,260
Southwest Iowa nonmetropolitan area
$43,630
Waterloo-Cedar Falls
$40,980



Related:

Highest paying cities for market research analysts and marketing specialists

Highest paying industries for market research analysts and marketing specialists.