Market Research Analyst and Marketing Specialist Salary Information in Massachusetts

The average annual and hourly salaries for market research analysts and marketing specialists in the state of Massachusetts are shown in Table 1 and Table 2, respectively. The comparison of the salary statistics of market research analysts and marketing specialists among Massachusetts metropolitan areas is shown in Table 3. The salary statistics are based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2016 and published in April 2017 [1].

Table 1 & 2. Annual & Hourly Salary of Market Research Analysts and Marketing Specialists in Massachusetts

Percentile BracketAverage Annual Salary
10th Percentile Wage
$39,650
25th Percentile Wage
$51,630
50th Percentile Wage
$70,700
75th Percentile Wage
$98,900
90th Percentile Wage
$137,550

Table 1 shows the average annual salary for market research analysts and marketing specialists in Massachusetts in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $137,550. The median (50th percentile) annual salary is $70,700. The average annual salary for the bottom 10 percent is $39,650.

Percentile BracketAverage Hourly Salary
10th Percentile Wage
$19.05
25th Percentile Wage
$24.82
50th Percentile Wage
$33.99
75th Percentile Wage
$47.55
90th Percentile Wage
$66.13

Table 2 shows the average hourly salary for market research analysts and marketing specialists in Massachusetts in 5 percentile scales. The average hourly salary for the 90th percentile is $66.13. The median hourly salary is $33.99. The average hourly salary for the bottom 10 percent is $19.05.

Salary Trend (2012 to 2016)

The following table and chart show the trend of the median salary of market research analysts and marketing specialists from 2012 to 2016.

YearMedian SalaryYearly Growth4-Year Growth
201670,7003.35%9.52%
201568,3303.31%-
201466,0700.29%-
201365,8802.90%-
201263,970--

Table 3. Median Annual Salary of Market Research Analysts and Marketing Specialists in Massachusetts Cities

Table 3 shows the median annual salary of market research analysts and marketing specialists in some Massachusetts cities and metropolitan areas. We note that the median annual salary of market research analysts and marketing specialists in state of Massachusetts ranges from $43,370 to $85,700. The highest paying area for market research analysts and marketing specialists in Massachusetts is Framingham with a median annual salary of $85,700. The second highest paying city/area in Massachusetts State is Taunton-Norton-Raynham (mean annual salary $80,840). The lowest paying area is North Central Massachusetts nonmetropolitan area with a median annual salary of $43,370.

Cities/Areas Median Annual Salary
Framingham
$85,700
Taunton-Norton-Raynham
$80,840
Boston-Cambridge-Quincy
$72,020
Boston-Cambridge-Quincy
$71,680
Pittsfield
$68,240
New Bedford
$67,770
Worcester
$67,630
Peabody
$63,470
Brockton-Bridgewater-Easton
$61,960
Springfield
$59,460
Barnstable Town
$53,760
Northwest Massachusetts nonmetropolitan area
$53,020
North Central Massachusetts nonmetropolitan area
$43,370



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