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Models, Demonstrators, and Product Promoters Salary Information

The salary statistics of models, demonstrators, and product promoters are shown in Table 1. The average hourly salary of models, demonstrators, and product promoters in the United States is shown in Table 2. In the next few tables we compare the average salaries of models, demonstrators, and product promoters within different industry sectors and in the 50 states of the United States. The models, demonstrators, and product promoters annual salary statistics are from the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2017 and published in April 2018 [1].

Table 1. Models, Demonstrators, and Product Promoters Salary in the United States

Percentile BracketAverage Annual Salary
10th Percentile Wage
$19,570
25th Percentile Wage
$22,280
50th Percentile Wage
$26,970
75th Percentile Wage
$37,800
90th Percentile Wage
$49,350

Table 1 shows the average annual salary for models, demonstrators, and product promoters. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) models, demonstrators, and product promoters is $49,350. The median annual salary (50th percentile) is $26,970. The average annual salary for the bottom 10 percent is $19,570. We note that in the United States, the annual salary of the 90th percentile (the top 10 percent of the highest paid) is almost 152% higher than that of the bottom 10 percent.

Salary Trend (2012 to 2017)

The table and chart below show the trend of the median salary of models, demonstrators, and product promoters from 2012 to 2017.

YearMedian SalaryYearly Growth5-Year Growth
2017
$26,970
5.15% 12.12%
2016
$25,580
2.38% -
2015
$24,970
2.04% -
2014
$24,460
0.98% -
2013
$24,220
2.15% -
2012
$23,700
- -

Table 2. Models, Demonstrators, and Product Promoters Salary by Industry Sector

The average salaries of models, demonstrators, and product promoters in 17 major industry sectors are shown in Table 2. We note that the salaries vary considerably within different industry sectors. The highest paying industry sector for models, demonstrators, and product promoters occupations is the agriculture, forestry, fishing and hunting sector with an annual salary $35,890. The lowest paying sector is the other services (except federal, state, and local government) sector (annual salary $19,360).

Industry Sector Median Annual Salary
Agriculture, Forestry, Fishing and Hunting
$35,890
Educational Services
$33,220
Administrative and Support and Waste Management and Remediation Services
$32,090
Manufacturing
$30,990
Management of Companies and Enterprises
$30,520
Wholesale Trade
$30,410
Transportation and Warehousing
$28,740
Accommodation and Food Services
$28,730
Arts, Entertainment, and Recreation
$28,520
Information
$28,210
Federal, State, and Local Government
$27,900
Real Estate and Rental and Leasing
$27,560
Professional, Scientific, and Technical Services
$25,980
Construction
$23,700
Retail Trade
$23,070
Health Care and Social Assistance
$19,820
Other Services (except Federal, State, and Local Government)
$19,360



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💰 Highest paying industries for models, demonstrators, and product promoters.