Market Research Analyst and Marketing Specialist Salary Information in Virginia

The average annual and hourly salaries for market research analysts and marketing specialists in the state of Virginia are shown in Table 1 and Table 2, respectively. The comparison of the salary statistics of market research analysts and marketing specialists among Virginia areas is shown in Table 3. The salary statistics are based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2016 and published in April 2017 [1].

Table 1 & 2. Annual & Hourly Salary of Market Research Analysts and Marketing Specialists in Virginia

Percentile BracketAverage Annual Salary
10th Percentile Wage
$36,240
25th Percentile Wage
$47,220
50th Percentile Wage
$66,890
75th Percentile Wage
$96,690
90th Percentile Wage
$127,980

Table 1 shows the average annual salary for market research analysts and marketing specialists in Virginia in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $127,980. The median (50th percentile) annual salary is $66,890. The average annual salary for the bottom 10 percent is $36,240.

Percentile BracketAverage Hourly Salary
10th Percentile Wage
$17.42
25th Percentile Wage
$22.70
50th Percentile Wage
$32.15
75th Percentile Wage
$46.49
90th Percentile Wage
$61.53

Table 2 shows the average hourly salary for market research analysts and marketing specialists in Virginia in 5 percentile scales. The average hourly salary for the 90th percentile is $61.53. The median hourly salary is $32.15. The average hourly salary for the bottom 10 percent is $17.42.

Salary Trend (2012 to 2016)

The following table and chart show the trend of the median salary of market research analysts and marketing specialists from 2012 to 2016.

YearMedian SalaryYearly Growth4-Year Growth
201666,8905.44%3.93%
201563,250-0.19%-
201463,370-0.44%-
201363,650-0.96%-
201264,260--

Table 3. Median Annual Salary of Market Research Analysts and Marketing Specialists in Virginia Cities

Table 3 shows the median annual salary of market research analysts and marketing specialists in some Virginia cities and metropolitan areas. We note that the median annual salary of market research analysts and marketing specialists in state of Virginia ranges from $42,890 to $65,180. The highest paying area for market research analysts and marketing specialists in Virginia is Richmond with a median annual salary of $65,180. The second highest paying city/area in Virginia State is Southwestern Virginia nonmetropolitan area (mean annual salary $59,400). The lowest paying area is Harrisonburg with a median annual salary of $42,890.

Cities/Areas Median Annual Salary
Richmond
$65,180
Southwestern Virginia nonmetropolitan area
$59,400
Virginia Beach-Norfolk-Newport News
$55,250
Kingsport-Bristol-Bristol
$54,740
Blacksburg-Christiansburg-Radford
$53,370
Northeastern Virginia nonmetropolitan area
$53,140
Roanoke
$51,330
Charlottesville
$51,250
Lynchburg
$49,070
Northwestern Virginia nonmetropolitan area
$47,820
Southside Virginia nonmetropolitan area
$43,550
Harrisonburg
$42,890



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