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Marketing Manager Salary Information in Wisconsin

The average annual and hourly salaries for marketing managers in the state of Wisconsin are shown in Table 1 and Table 2, respectively. The comparison of the salary statistics of marketing managers among Wisconsin metropolitan areas is shown in Table 3. The salary statistics are based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2016 and published in April 2017 [1].

Table 1 & 2. Annual & Hourly Salary of Marketing Managers in Wisconsin

Percentile BracketAverage Annual Salary
10th Percentile Wage
$67,140
25th Percentile Wage
$84,610
50th Percentile Wage
$107,850
75th Percentile Wage
$136,330
90th Percentile Wage
$180,160

Table 1 shows the average annual salary for marketing managers in Wisconsin in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $180,160. The median (50th percentile) annual salary is $107,850. The average annual salary for the bottom 10 percent is $67,140.

Percentile BracketAverage Hourly Salary
10th Percentile Wage
$32.28
25th Percentile Wage
$40.68
50th Percentile Wage
$51.85
75th Percentile Wage
$65.54
90th Percentile Wage
$86.62

Table 2 shows the average hourly salary for marketing managers in Wisconsin in 5 percentile scales. The average hourly salary for the 90th percentile is $86.62. The median hourly salary is $51.85. The average hourly salary for the bottom 10 percent is $32.28.

Salary Trend (2012 to 2016)

The following table and chart show the trend of the median salary of marketing managers from 2012 to 2016.

YearMedian SalaryYearly Growth4-Year Growth
2016107,8504.31%4.92%
2015103,2001.37%-
2014101,7901.66%-
2013100,100-2.44%-
2012102,540--

Table 3. Median Annual Salary of Marketing Managers in Wisconsin Cities

Table 3 shows the median annual salary of marketing managers in some Wisconsin cities and metropolitan areas. We note that the median annual salary of marketing managers in state of Wisconsin ranges from $59,760 to $135,900. The highest paying area for marketing managers in Wisconsin is Sheboygan with a median annual salary of $135,900. The second highest paying city/area in Wisconsin State is Lake County-Kenosha County (mean annual salary $130,000). The lowest paying area is La Crosse with a median annual salary of $59,760.

Cities/Areas Median Annual Salary
Sheboygan
$135,900
Lake County-Kenosha County
$130,000
Minneapolis-St Paul-Bloomington
$128,250
Janesville
$119,500
Madison
$111,880
Milwaukee-Waukesha-West Allis
$110,570
South Central Wisconsin nonmetropolitan area
$107,270
Eastern Wisconsin nonmetropolitan area
$106,850
Duluth
$105,420
Wausau
$104,880
Green Bay
$103,040
West Central Wisconsin nonmetropolitan area
$102,390
Eau Claire
$101,680
Racine
$101,680
Appleton
$98,090
Oshkosh-Neenah
$96,050
La Crosse
$59,760


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