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Marketing Manager Salary Information in Wisconsin

The average annual and hourly salaries for marketing managers in the state of Wisconsin are shown in Table 1 and Table 2, respectively. The comparison of the salary statistics of marketing managers among Wisconsin areas is shown in Table 3. The salary statistics are based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2017 and published in April 2018 [1].

Table 1 & 2. Annual & Hourly Salary of Marketing Managers in Wisconsin

Percentile BracketAverage Annual Salary
10th Percentile Wage
$71,860
25th Percentile Wage
$88,160
50th Percentile Wage
$111,210
75th Percentile Wage
$137,980
90th Percentile Wage
$186,880

Table 1 shows the average annual salary for marketing managers in Wisconsin in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $186,880. The median (50th percentile) annual salary is $111,210. The average annual salary for the bottom 10 percent is $71,860.

Salary Trend (2012 to 2017)

The table and chart below show the trend of the median salary of marketing managers from 2012 to 2017.

YearMedian SalaryYearly Growth5-Year Growth
2017
$111,210
3.02% 7.80%
2016
$107,850
4.31% -
2015
$103,200
1.37% -
2014
$101,790
1.66% -
2013
$100,100
-2.44% -
2012
$102,540
- -

Table 3. Median Annual Salary of Marketing Managers in Wisconsin Cities

Table 3 shows the median annual salary of marketing managers in some Wisconsin cities and metropolitan areas. We note that the median annual salary of marketing managers in state of Wisconsin ranges from $59,760 to $139,860. The highest paying area for marketing managers in Wisconsin is Sheboygan with a median annual salary of $139,860. The second highest paying city/area in Wisconsin State is Minneapolis-St Paul-Bloomington (mean annual salary $131,010). The lowest paying area is La Crosse with a median annual salary of $59,760.

Cities/Areas Median Annual Salary
Sheboygan
$139,860
Minneapolis-St Paul-Bloomington
$131,010
Lake County-Kenosha County
$126,440
Milwaukee-Waukesha-West Allis
$115,360
Madison
$114,790
Duluth
$108,470
Racine
$107,350
Eastern Wisconsin nonmetropolitan area
$106,850
Oshkosh-Neenah
$106,590
Wausau
$104,880
Appleton
$104,840
Green Bay
$104,240
Fond du Lac
$101,310
Janesville
$99,180
West Central Wisconsin nonmetropolitan area
$98,580
Eau Claire
$96,340
Southwestern Wisconsin nonmetropolitan area
$92,720
South Central Wisconsin nonmetropolitan area
$78,590
La Crosse
$59,760




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