National » Marketing Managers » Santa Barbara-Santa Maria-Goleta, CA

Marketing Manager Salary in Santa Barbara-Santa Maria-Goleta, California

The annual salary statistics of marketing managers in Santa Barbara-Santa Maria-Goleta, California is shown in Table 1. The wage statistics of marketing managers in Santa Barbara-Santa Maria-Goleta is based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2019 and published in April 2020 [1].

Table 1. Annual Salary of Marketing Managers in Santa Barbara-Santa Maria-Goleta, California

Percentile BracketAverage Annual Salary
10th Percentile Wage
$78,700
25th Percentile Wage
$96,440
50th Percentile Wage
$114,550
75th Percentile Wage
$149,000
90th Percentile Wage
No Data

Table 1 shows the average annual salary for marketing managers in Santa Barbara-Santa Maria-Goleta, California in 5 percentile scales. The average annual salary for the 75th percentile (the top 25 percent of the highest paid) is $149,000. The median (50th percentile) annual salary is $114,550. The average annual salary for the bottom 10 percent earners is $78,700.

Median salary trend

The table and chart below show the trend of the median salary of marketing managers from 2012 to 2014. Note that there is no salary data for some years between 2012 and 2019.

YearMedian Salary Growth2-Year Growth
2014
$114,550
-11.51% -37.57%
2013
$127,730
-23.38% -
2012
$157,590
- -

Table 2. Compare Marketing Manager Salary in Santa Barbara-Santa Maria-Goleta with Other California Cities

From Table 3 we note that the median annual salary of $114,550 in Santa Barbara-Santa Maria-Goleta is in the middle of salary range for marketing managers in state of California. In comparison, the annual salary of marketing managers in Santa Barbara-Santa Maria-Goleta is 39.0 percent (39.0%) lower than that in the highest paying San Jose-Sunnyvale-Santa Clara and 39.6 percent (39.6%) higher than that in the lowest paying Northern Mountains Region of California nonmetropolitan area.

Cities/Areas Median Annual Salary
San Jose-Sunnyvale-Santa Clara
$187,660
San Francisco-Oakland-Fremont
$172,040
San Francisco-San Mateo-Redwood City
$166,920
Modesto
$156,050
Oakland-Fremont-Hayward
$153,960
Napa
$153,090
Visalia-Porterville
$150,900
Vallejo-Fairfield
$147,560
Santa Maria-Santa Barbara
$145,620
Los Angeles-Long Beach-Anaheim
$144,160
Bakersfield-Delano
$142,470
Oxnard-Thousand Oaks-Ventura
$141,530
Los Angeles-Long Beach-Glendale
$140,610
San Diego-Carlsbad-San Marcos
$135,590
Sacramento-Arden-Arcade-Roseville
$135,350
Los Angeles-Long Beach-Santa Ana
$134,420
Santa Rosa-Petaluma
$133,620
Fresno
$129,140
Stockton
$125,710
Santa Cruz-Watsonville
$124,040
Santa Ana-Anaheim-Irvine
$123,500
Santa Barbara-Santa Maria-Goleta
$114,550
Riverside-San Bernardino-Ontario
$112,440
Salinas
$110,720
Redding
$94,660
Chico
$91,710
San Luis Obispo-Paso Robles
$90,990
North Coast Region of California nonmetropolitan area
$80,480
Northern Mountains Region of California nonmetropolitan area
$69,200