Sales Representative of Services, Except Advertising, Insurance, Financial Services, and Travel Salary Information in California

The average annual salaries for sales representatives of services, except advertising, insurance, financial services, and travel in the state of California are shown in Table 1. The comparison of the salary statistics of sales representatives of services, except advertising, insurance, financial services, and travel amongst California areas is shown in Table 2. The salary statistics are based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2022 and published in April 2023 [1].

Table 1 & 2. Annual Salary of Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in California (2022 Survey)

Percentile bracketAverage annual salary
10th Percentile Wage
$38,880
25th Percentile Wage
$50,130
50th Percentile Wage
$73,250
75th Percentile Wage
$103,650
90th Percentile Wage
$163,130

Table 1 shows the average annual salary for sales representatives of services, except advertising, insurance, financial services, and travel in California in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $163,130. The median (50th percentile) annual salary is $73,250. The average annual salary for the bottom 10 percent is $38,880.

Median salary trend (2012 to 2022)

The table and chart below show the trend of the median salary of sales representatives of services, except advertising, insurance, financial services, and travel from 2012 to 2022. Note that there is no salary data for some years between 2012 and 2022.

YearMedian Salary Growth3-Year Growth
2022
$73,250
14.03% 19.84%
2021
$62,970
0.02% -
2020
$62,960
6.73% -
2019
$58,720
- -

Table 3. Median Annual Salary of Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in California Cities (2022 Survey)

Table 3 shows the median annual salary of sales representatives of services, except advertising, insurance, financial services, and travel in some California cities and metropolitan areas. We note that the median annual salary of sales representatives of services, except advertising, insurance, financial services, and travel in state of California ranges from $52,430 to $100,270. The highest paying area for sales representatives of services, except advertising, insurance, financial services, and travel in California is San Jose-Sunnyvale-Santa Clara with a median annual salary of $100,270. The second highest paying city/area in California State is San Francisco-Oakland-Fremont (mean annual salary $85,410). The lowest paying area is Yuba City with a median annual salary of $52,430.

Cities/Areas Median Annual Salary
San Jose-Sunnyvale-Santa Clara
$100,270
San Francisco-Oakland-Fremont
$85,410
Napa
$71,880
Santa Cruz-Watsonville
$67,520
San Diego-Carlsbad-San Marcos
$65,910
Eastern Sierra-Mother Lode Region of California nonmetropolitan area
$65,900
Los Angeles-Long Beach-Anaheim
$64,830
Sacramento-Arden-Arcade-Roseville
$64,300
Bakersfield-Delano
$63,520
North Valley-Northern Mountains Region of California nonmetropolitan area
$63,420
Salinas
$62,940
San Luis Obispo-Paso Robles
$62,700
Oxnard-Thousand Oaks-Ventura
$62,190
Vallejo-Fairfield
$61,720
Santa Maria-Santa Barbara
$61,410
Santa Rosa-Petaluma
$61,160
Merced
$59,780
Hanford-Corcoran
$59,230
Stockton
$58,830
Madera-Chowchilla
$57,560
Riverside-San Bernardino-Ontario
$57,510
Fresno
$56,820
Modesto
$56,660
Visalia-Porterville
$56,470
North Coast Region of California nonmetropolitan area
$56,130
El Centro
$55,040
Chico
$54,740
Redding
$54,330
Yuba City
$52,430