National » Marketing Managers » Madison, WI

Marketing Manager Salary in Madison, Wisconsin

The annual salary statistics of marketing managers in Madison, Wisconsin is shown in Table 1. The wage information of marketing managers in Madison is based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2019 and published in April 2020 [1].

Table 1. Annual Salary of Marketing Managers in Madison, Wisconsin

Percentile BracketAverage Annual Salary
10th Percentile Wage
$80,990
25th Percentile Wage
$93,320
50th Percentile Wage
$115,120
75th Percentile Wage
$144,630
90th Percentile Wage
$185,030

Table 1 shows the average annual salary for marketing managers in Madison, Wisconsin in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $185,030. The median (50th percentile) annual salary is $115,120. The average annual salary for the bottom 10 percent earners is $80,990.

Median salary trend (2012 to 2019)

The table and chart below show the trend of the median salary of marketing managers from 2012 to 2019.

YearMedian SalaryYearly Growth7-Year Growth
2019
$115,120
-1.73% 12.06%
2018
$117,110
1.98% -
2017
$114,790
2.54% -
2016
$111,880
6.50% -
2015
$104,610
6.44% -
2014
$97,870
-0.04% -
2013
$97,910
-3.40% -
2012
$101,240
- -

Table 2. Compare Marketing Manager Salary in Madison with Other Wisconsin Cities

From Table 3 we note that the median annual salary of $115,120 in Madison is in the middle of salary range for marketing managers in state of Wisconsin. In comparison, the annual salary of marketing managers in Madison is 17.4 percent (17.4%) lower than that in the highest paying Minneapolis-St Paul-Bloomington and 23.3 percent (23.3%) higher than that in the lowest paying South Central Wisconsin nonmetropolitan area.

Cities/Areas Median Annual Salary
Minneapolis-St Paul-Bloomington
$139,400
Lake County-Kenosha County
$126,440
Milwaukee-Waukesha-West Allis
$124,030
Racine
$119,110
Appleton
$117,660
Madison
$115,120
Oshkosh-Neenah
$114,940
La Crosse
$109,170
Janesville
$108,270
West Central Wisconsin nonmetropolitan area
$107,320
Eastern Wisconsin nonmetropolitan area
$106,850
Wausau
$104,880
Fond du Lac
$104,250
Green Bay
$103,860
Duluth
$103,120
Sheboygan
$102,370
Eau Claire
$94,870
Southwestern Wisconsin nonmetropolitan area
$90,930
South Central Wisconsin nonmetropolitan area
$88,310

See also: Top paying jobs in Madison, Wisconsin.