Market Research Analyst and Marketing Specialist Salary in Raleigh-Cary, North Carolina

The annual salary statistics of market research analysts and marketing specialists in Raleigh-Cary, North Carolina is shown in Table 1. The wage data of market research analysts and marketing specialists in Raleigh-Cary is based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2022 and published in April 2023 [1].

Table 1. Annual Salary of Market Research Analysts and Marketing Specialists in Raleigh-Cary, North Carolina

Percentile BracketAverage Annual Salary
10th Percentile Wage
$43,280
25th Percentile Wage
$51,750
50th Percentile Wage
$69,990
75th Percentile Wage
$98,780
90th Percentile Wage
$128,910

Table 1 shows the average annual salary for market research analysts and marketing specialists in Raleigh-Cary, North Carolina in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $128,910. The median (50th percentile) annual salary is $69,990. The average annual salary for the bottom 10 percent earners is $43,280.

Median salary trend (2012 to 2022)

The table and chart below show the trend of the median salary of market research analysts and marketing specialists from 2012 to 2022.

YearMedian SalaryYearly Growth10-Year Growth
2022
$69,990
11.34% 20.69%
2021
$62,050
-6.03% -
2020
$65,790
0.93% -
2019
$65,180
1.60% -
2018
$64,140
-2.51% -
2017
$65,750
5.61% -
2016
$62,060
4.88% -
2015
$59,030
0.51% -
2014
$58,730
0.39% -
2013
$58,500
5.11% -
2012
$55,510
- -

Table 2. Compare Market Research Analyst and Marketing Specialist Salary in Raleigh-Cary with Other North Carolina Cities

From Table 3 we note that the median annual salary of $69,990 in Raleigh-Cary is in the middle of salary range for market research analysts and marketing specialists in state of North Carolina. In comparison, the annual salary of market research analysts and marketing specialists in Raleigh-Cary is 12.6 percent (12.6%) lower than that in the highest paying Durham-Chapel Hill and 36.2 percent (36.2%) higher than that in the lowest paying Jacksonville.

Cities/Areas Median Annual Salary
Durham-Chapel Hill
$80,090
Winston-Salem
$75,900
Burlington
$74,040
Raleigh-Cary
$69,990
Greenville
$63,580
Northeastern North Carolina nonmetropolitan area
$62,460
New Bern
$61,950
Wilmington
$61,290
Greensboro-High Point
$60,150
Hickory-Lenoir-Morganton
$59,680
Fayetteville
$59,120
Rocky Mount
$57,960
Asheville
$57,760
Goldsboro
$53,990
Western Central North Carolina nonmetropolitan area
$50,980
Other North Carolina nonmetropolitan area
$47,170
Western North Carolina nonmetropolitan area
$46,440
Jacksonville
$44,640

See also: Top paying jobs in Raleigh-Cary, North Carolina.