Market Research Analyst and Marketing Specialist Salary in Midland, Texas

The annual salary statistics of market research analysts and marketing specialists in Midland, Texas is shown in Table 1. The wage information of market research analysts and marketing specialists in Midland is based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2022 and published in April 2023 [1].

Table 1. Annual Salary of Market Research Analysts and Marketing Specialists in Midland, Texas

Percentile BracketAverage Annual Salary
10th Percentile Wage
$36,940
25th Percentile Wage
$49,110
50th Percentile Wage
$63,940
75th Percentile Wage
$95,750
90th Percentile Wage
$134,780

Table 1 shows the average annual salary for market research analysts and marketing specialists in Midland, Texas in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $134,780. The median (50th percentile) annual salary is $63,940. The average annual salary for the bottom 10 percent earners is $36,940.

Median salary trend (2012 to 2022)

The table and chart below show the trend of the median salary of market research analysts and marketing specialists from 2012 to 2022.

YearMedian SalaryYearly Growth10-Year Growth
2022
$63,940
-17.28% -5.10%
2021
$74,990
1.23% -
2020
$74,070
10.06% -
2019
$66,620
4.61% -
2018
$63,550
-0.42% -
2017
$63,820
-6.02% -
2016
$67,660
4.05% -
2015
$64,920
-5.18% -
2014
$68,280
2.56% -
2013
$66,530
-1.01% -
2012
$67,200
- -

Table 2. Compare Market Research Analyst and Marketing Specialist Salary in Midland with Other Texas Cities

From Table 3 we note that the median annual salary of $63,940 in Midland is in the middle of salary range for market research analysts and marketing specialists in state of Texas. In comparison, the annual salary of market research analysts and marketing specialists in Midland is 10.3 percent (10.3%) lower than that in the highest paying Dallas-Plano-Irving and 31.7 percent (31.7%) higher than that in the lowest paying McAllen-Edinburg-Mission.

Cities/Areas Median Annual Salary
Dallas-Plano-Irving
$71,300
Fort Worth-Arlington
$65,070
Austin-Round Rock-San Marcos
$64,410
Midland
$63,940
Dallas-Fort Worth-Arlington
$63,650
Houston-Sugar Land-Baytown
$62,980
San Antonio-New Braunfels
$60,530
Odessa
$58,590
Beaumont-Port Arthur
$58,130
Southern Texas nonmetropolitan area
$56,310
Sherman-Denison
$55,980
Northwestern Texas nonmetropolitan area
$55,040
Eastern Texas nonmetropolitan area
$54,980
Amarillo
$54,100
Texarkana-Texarkana
$53,580
Corpus Christi
$53,540
Waco
$53,500
Longview
$53,110
Killeen-Temple-Fort Hood
$52,830
Central Texas nonmetropolitan area
$52,660
Tyler
$52,050
College Station-Bryan
$51,970
Gulf Coast Texas nonmetropolitan area
$51,220
San Angelo
$50,900
North Central Texas nonmetropolitan area
$49,860
Abilene
$49,820
Laredo
$49,530
Victoria
$48,760
Wichita Falls
$48,650
Lubbock
$46,990
El Paso
$46,860
Brownsville-Harlingen
$46,800
McAllen-Edinburg-Mission
$43,680

See also: Top paying jobs in Midland, Texas.