Market Research Analyst and Marketing Specialist Salary in Detroit-Livonia-Dearborn, Michigan

The annual salary statistics of market research analysts and marketing specialists in Detroit-Livonia-Dearborn, Michigan is shown in Table 1. The wage data of market research analysts and marketing specialists in Detroit-Livonia-Dearborn is based on the national compensation survey conducted by the U.S. Bureau of Labor Statistics in 2022 and published in April 2023 [1].

Table 1. Annual Salary of Market Research Analysts and Marketing Specialists in Detroit-Livonia-Dearborn, Michigan

Percentile BracketAverage Annual Salary
10th Percentile Wage
$43,960
25th Percentile Wage
$56,560
50th Percentile Wage
$76,040
75th Percentile Wage
$107,230
90th Percentile Wage
$130,770

Table 1 shows the average annual salary for market research analysts and marketing specialists in Detroit-Livonia-Dearborn, Michigan in 5 percentile scales. The average annual salary for the 90th percentile (the top 10 percent of the highest paid) is $130,770. The median (50th percentile) annual salary is $76,040. The average annual salary for the bottom 10 percent earners is $43,960.

Median salary trend

The table and chart below show the trend of the median salary of market research analysts and marketing specialists from 2012 to 2017.

YearMedian SalaryYearly Growth5-Year Growth
2017
$76,040
-10.77% 15.19%
2016
$84,230
-3.98% -
2015
$87,580
10.81% -
2014
$78,110
7.53% -
2013
$72,230
10.72% -
2012
$64,490
- -

Table 2. Compare Market Research Analyst and Marketing Specialist Salary in Detroit-Livonia-Dearborn with Other Michigan Cities

From Table 3 we note that with a median annual salary of $76,040, Detroit-Livonia-Dearborn is the highest paying city for market research analysts and marketing specialists in state of Michigan, followed by Detroit-Warren-Livonia (median annual salary $76,020). In comparison, the median annual salary of market research analysts and marketing specialists in Detroit-Livonia-Dearborn is .0 percent (.0%) higher than that in Detroit-Warren-Livonia.

Cities/Areas Median Annual Salary
Detroit-Livonia-Dearborn
$76,040
Detroit-Warren-Livonia
$76,020
Midland
$65,150
Ann Arbor
$64,480
Monroe
$62,870
Battle Creek
$61,840
Grand Rapids-Wyoming
$61,270
Lansing-East Lansing
$59,990
South Bend-Mishawaka
$59,990
Balance of Lower Peninsula of Michigan nonmetropolitan area
$59,060
Kalamazoo-Portage
$57,400
Jackson
$55,150
Flint
$54,920
Saginaw-Saginaw Township North
$53,460
Warren-Troy-Farmington Hills
$53,110
Niles-Benton Harbor
$52,000
Northwest Lower Peninsula of Michigan nonmetropolitan area
$51,390
Bay City
$50,910
Muskegon-Norton Shores
$50,290
Northeast Lower Peninsula of Michigan nonmetropolitan area
$50,010
Upper Peninsula of Michigan nonmetropolitan area
$49,680
Holland-Grand Haven
$45,130